Marketing

e-works marketing service provides customers with improving brand awareness and influence in China due to our rich experience and resources in Chinese manufacturing IT application area. Our services include brand planning, soft-text article writing, interview, and special reports. 


Advertisement
1. Advertising on the e-works PC portal: put banner, button, moving icon, Text link on the homepage of e-works.
2. New media advertising: we have nearly 20 new media IDs and 400,000 precision subscribers among which wechat subscribers over 250,000.
3. Sponsor e-works forums and training seminars
Every year, e-works hosts series of application forums around China with over 2,000 large and medium-size enterprises attendances.
4. Advertisement on e-works “Digital Enterprise” magazine.
e-works publishes “Digital Enterprise”magazine quarterly with complimentary copies over 4,000 each season.

Sponsor e-works forums and training seminars
Every year, e-works hosted series of application forums around China with attendance of over 2,000 large and medium-size enterprise. Sponsorship includes Diamond, Platinum, Gold, and Silver.
Benefitsfor sponsor include:

• speech on forums to present business and products
• participate in roundtable session
• give out business and product promotion material to forum audiences
• promote vendor’s brand impact through graphic and online media
• gain audience contact and demand information 　　

Hosting seminar or webinar
e-works helped IBM, Sage, Infor, Autodesk, Dassault Systemes host several events, include inviting audience, speakers, officers, journalists, being the MC, and hosting the whole conference. e-works also helped several IT vendors to successfully invite audience of webinars.


Media resource
with fourteen years of experience in IT application of Chinese manufacturing, e-works has built over 200 media partners, among which we have close cooperation with 100 of them. Our industry content production capability is leading in China, which is a very good way of marketing.

Collecting papers and cooperating with universities
e-works helped Siemens PLM to call for papers for Chinese customers conference in 2006, 2008 and 2010, collected more than 80 outstanding papers, and was praised by Siemens PLM and the authors.
e-works helped Autodesk push ahead university cooperation program and set up Autodesk Digital Innovation Lab in Huazhong University of Science and Technology to educate their future customers and users.